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BA5073 Syllabus – Infrastructure And Real Estate Entrepreneurship – 2017-2026 Regulation Anna University

BA5073 Syllabus – Infrastructure And Real Estate Entrepreneurship – 2017 Regulation Anna University

BA5073INFRASTRUCTURE AND REAL ESTATE ENTREPRENEURSHIP L T P C

3003

OBJECTIVES:

• To develop and strengthen entrepreneurial quality and motivation in students.
• To impart basic entrepreneurial skills and understandings to run a business efficiently and effectively.

UNIT IENTREPRENEURIAL COMPETENCE9

Entrepreneurship concept – Entrepreneurship as a Career – Entrepreneurial Personality – Characteristics of Successful, Entrepreneur – Knowledge and Skills of Entrepreneur.

UNIT IIENTREPRENEURIAL ENVIRONMENT9

Business Environment – Role of Family and Society – Entrepreneurship Development Training and Other Support Organizational Services – Central and State Government Industrial Policies and Regulations – International Business.

UNIT IIIBUSINESS PLAN PREPARATION9

Sources of Product for Business – Prefeasibility Study – Criteria for Selection of Product – Ownership – Capital – Budgeting Project Profile Preparation – Matching Entrepreneur with the Project – Feasibility Report Preparation and Evaluation Criteria.

UNIT IVLAUNCHING OF SMALL BUSINESS9

Finance and Human Resource Mobilization Operations Planning – Market and Channel Selection – Growth Strategies – Product Launching -Incubation, Venture capital, IT startups.

UNIT VMANAGEMENT OF SMALL BUSINESS9

Monitoring and Evaluation of Business – Preventing Sickness and Rehabilitation of Business Units- Effective Management of small Business.

TOTAL: 45 PERIODS

OUTCOME:

Students will gain knowledge and skills needed to start and run an enterprise.

REFERENCES:

1. Hisrich, Entrepreneurship, Tata McGraw Hill, New Delhi, 2001.
2. S.S.Khanka, Entrepreneurial Development, S.Chand and Company Limited, New Delhi, 2001.
3. Mathew Manimala, Entrepreneurship Theory at the Crossroads, Paradigms & Praxis, Biztrantra ,2nd Edition ,2005.
4. Prasanna Chandra, Projects – Planning, Analysis, Selection, Implementation and Reviews, Tata McGraw-Hill, 1996.
5. P.Saravanavel, Entrepreneurial Development, Ess Pee kay Publishing House, Chennai -1997.
6. Arya Kumar. Entrepreneurship. Pearson. 2012
7. Donald F Kuratko, T.V Rao. Entrepreneurship: A South Asian perspective. Cengage Learning. 2012

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