BA5073 Syllabus – Infrastructure And Real Estate Entrepreneurship – 2017 Regulation Anna University
| BA5073 | INFRASTRUCTURE AND REAL ESTATE ENTREPRENEURSHIP | L T P C |
|---|
3003
OBJECTIVES:
• To develop and strengthen entrepreneurial quality and motivation in students.
• To impart basic entrepreneurial skills and understandings to run a business efficiently and effectively.
| UNIT I | ENTREPRENEURIAL COMPETENCE | 9 |
|---|
Entrepreneurship concept – Entrepreneurship as a Career – Entrepreneurial Personality – Characteristics of Successful, Entrepreneur – Knowledge and Skills of Entrepreneur.
| UNIT II | ENTREPRENEURIAL ENVIRONMENT | 9 |
|---|
Business Environment – Role of Family and Society – Entrepreneurship Development Training and Other Support Organizational Services – Central and State Government Industrial Policies and Regulations – International Business.
| UNIT III | BUSINESS PLAN PREPARATION | 9 |
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Sources of Product for Business – Prefeasibility Study – Criteria for Selection of Product – Ownership – Capital – Budgeting Project Profile Preparation – Matching Entrepreneur with the Project – Feasibility Report Preparation and Evaluation Criteria.
| UNIT IV | LAUNCHING OF SMALL BUSINESS | 9 |
|---|
Finance and Human Resource Mobilization Operations Planning – Market and Channel Selection – Growth Strategies – Product Launching -Incubation, Venture capital, IT startups.
| UNIT V | MANAGEMENT OF SMALL BUSINESS | 9 |
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Monitoring and Evaluation of Business – Preventing Sickness and Rehabilitation of Business Units- Effective Management of small Business.
TOTAL: 45 PERIODS
OUTCOME:
Students will gain knowledge and skills needed to start and run an enterprise.
REFERENCES:
1. Hisrich, Entrepreneurship, Tata McGraw Hill, New Delhi, 2001.
2. S.S.Khanka, Entrepreneurial Development, S.Chand and Company Limited, New Delhi, 2001.
3. Mathew Manimala, Entrepreneurship Theory at the Crossroads, Paradigms & Praxis, Biztrantra ,2nd Edition ,2005.
4. Prasanna Chandra, Projects – Planning, Analysis, Selection, Implementation and Reviews, Tata McGraw-Hill, 1996.
5. P.Saravanavel, Entrepreneurial Development, Ess Pee kay Publishing House, Chennai -1997.
6. Arya Kumar. Entrepreneurship. Pearson. 2012
7. Donald F Kuratko, T.V Rao. Entrepreneurship: A South Asian perspective. Cengage Learning. 2012
